Google Data

DoubleClick Search V3 is one year old! Over the last year we’ve focused on:Campaign ManagementDeeper InsightsBid OptimizationBetter ResultsTo learn more about a year of DoubleClick innovation, visit the DoubleClick Search blog.Posted by Allison So…

When we first created custom alerts, we wanted to provide advertisers with a way to be notified when certain behaviors or changes occurred in their AdWords account. Over time, we observed that most advertisers wanted to take action when such triggers o…

Earlier this year, we introduced the Learn with Google webinar program, and we were delighted to see thousands of you show up to learn about a variety of Google advertising products and solutions. Today, we’re happy to announce the continuation of ou…

As more consumers reach for their smartphones, tablets and laptops for news and entertainment, there’s a new segment of viewers that watch less than two hours of TV per day – the “light TV viewer.” Around 31% of adults 18 to 49 are light TV viewe…

Once again, Internet Week New York is in full force, and we hope that you’ll come and join Google+ for some of the festivities as the city’s digital thinkers, from developers to ad agency execs, collaborate on a week of panels and parties:IAB Innovat…

As of June 12, 2012, AdWords Editor versions 9.0 and prior will be sunset. After this date, changes made via these versions will not be implemented in your AdWords account. Please download the latest version (9.7.1.) at your earliest convenience, but…

When we launched bid simulator in 2009, we wanted to make it easy for you to understand the impact of bids on your advertising results. Until now, you’ve been able to access bid simulator at the keyword and ad group level.To allow you to more easily …

This week, the English AdWords Community team is pleased to welcome three new members to the AdWords Top Contributor program: Moshe Avichai, Pankaj Sabharwal, and Scott Dunroe. The Top Contributor program recognizes advanced AdWords experts who have de…

Did you know that 40% of mobile web users reported that they’ve turned to a competitor’s site after a bad mobile experience1? With about half of all Americans now owning a smartphone2, it’s time for businesses to meet user expectations by deliver…

Ever wish you could reach out to other advertisers with just a click, even when you’re not behind your computer? We’ve got some good news for you – AdWords Community is now optimized for all web-enabled mobile devices!Like PPCBossman and many other C…

Join us every Wednesday at 11am PST on the Google+ Your Business page to learn about the tools that Google offers your business. This week, we’re excited to bring you a Hangout On Air about advertising on the Google Display Network.The Display Networ…

Mobile search is a powerful channel for businesses to engage with customers that are searching for them or for their application. Last year, we introduced improvements to click-to-download ads, and for publishers, launched Custom Search Ads for Mobile …

AdWords currently offers three ad rotation settings: optimize for clicks, optimize for conversions, and rotate evenly. Using the “rotate” setting for ad rotation is helpful for testing new creatives, but when run indefinitely can inhibit advertiser…

Join the UK Google Online Media Specialist team for a live “Driving Online Conversions with Remarketing” webinar on Tuesday May 1st at 3:00 PM GMT (10:00 AM EST / 7:00 AM PST).97% of website visitors do not convert the first time they visit. Remarketin…

We’ve been listening closely to your suggestions on how to reduce the guesswork involved with building new campaigns. To help improve the campaign building process, we’re rolling out improvements to the Keyword Tool and Traffic Estimator.Improvements…