January 17th, 2012 |
by Katie Wasilenko |
published in
Google Adwords, Uncategorized
Based on advertiser requests, we will soon offer ad group level impression share metrics for the Search and Display Networks. Once released, you can use ad group impression share data to, for example, better identify high performing ad groups that aren…
January 10th, 2012 |
by Inside AdWords crew |
published in
Google Adwords, Uncategorized
Brits, Aussies, and Kiwis: see what Americans have been buzzing about for weeks!We launched a new look for the AdWords Help Center and it’s now available in your countries! Since we introduced it in the U.S. just a few weeks ago, thousands of AdWords u…
December 27th, 2011 |
by Inside AdWords crew |
published in
Google Adwords, Uncategorized
We’re pleased to announce that professor registration for the 2012 Google Online Marketing Challenge (GOMC 2012), our global student competition, is now open!Student registration, however, will open January 31, 2012. In order for student teams to par…
December 22nd, 2011 |
by Inside AdWords crew |
published in
Google Adwords, Uncategorized
Think With Google’s December Adventure finishes this week with tips on measurement and analytics. We hoped you enjoyed our insights and daily tips this month on the Think with Google Plus Page. If you missed them or wanted to review, here are the previ…
December 19th, 2011 |
by Inside AdWords crew |
published in
Google Adwords, Uncategorized
Last month we introduced Google+ Pages to provide a new way for you to build a public identity on Google+. We’ve been listening closely to your feedback and today we’re introducing several new tools and controls to help you better manage your page…
December 16th, 2011 |
by Inside AdWords crew |
published in
Google Adwords, Uncategorized
Think With Google’s December Adventure finished its third week with a focus on display and trends from 2011.Here are the five insights and tips we covered this week:Click on the titles to view the original posts and comments.#1. Monday: Rich …
December 13th, 2011 |
by Inside AdWords crew |
published in
Google Adwords, Uncategorized
Is your online campaign performing as well as it could be? Do you want to get more out of your digital marketing campaigns and increase your ROI?We’ve heard from many of our users that with so much data, it can be hard to know where to begin. If you
December 9th, 2011 |
by Inside AdWords crew |
published in
Google Adwords
Think With Google’s December Adventure continued this week with a focus on mobile.Here are the four mobile-related insights and tips we covered this week (and a fun factoid):Click on the titles to view the original posts and comments.#1 Monday: Searc…
December 7th, 2011 |
by Inside AdWords crew |
published in
Google Adwords
If you’re focused on conversions and CPA (cost-per-acquisition), you may already be using Conversion Optimizer or Enhanced CPC to optimize your campaigns to get you more conversions at a lower cost. To ensure that your campaign settings are also in l…
December 5th, 2011 |
by Inside AdWords crew |
published in
Google Adwords, Youtube
Each day, people watch more than 3 billion videos on YouTube – the equivalent of every American watching about 9 videos a day. U.S. online consumers now spend as much time online as they spend watching TV. With the consumer shift to online media consum…
December 5th, 2011 |
by Inside AdWords crew |
published in
Google Adwords
In March, we introduced the +1 button on search results to make it easier for people to get recommendations from the people they trust right when they’re searching. Then in early October we expanded that to include Google Display Network ads across …
December 2nd, 2011 |
by Inside AdWords crew |
published in
Google Adwords
As we announced earlier this week, we’ll be sharing insights and daily tips this month on Think with Google’s Plus Page, to help you make the most of your holiday marketing.Here are the four search ad related insights we covered this week (and a f…
December 2nd, 2011 |
by Katie Wasilenko |
published in
Google Adwords
Today we are happy to announce the launch of our new AdWords Help Center for opted in U.S. users. Based on your feedback we redesigned the Help Center to make it much easier for you to find the information for which you’re searching.Here are some of th…
November 29th, 2011 |
by Inside AdWords crew |
published in
Google Adwords, Google Analytics
(Cross-posted from the Google Analytics Blog)Is your website performing as well as it could be? Do you want to get more out of your digital marketing campaigns, including AdWords and other digital media? Do you feel like you have gaps in your current G…
November 28th, 2011 |
by Inside AdWords crew |
published in
Google Adwords
A few months ago, we launched top of page bid estimates to provide additional assistance in optimizing your ads to show above the search results. Today, we wanted to let you know about ways to more easily and scalably take action on these bid estimates…