June 13th, 2011 | by Jeffrey Posnick | published in Youtube API
(Cross-posted from The Official YouTube Blog.)It may be hard to imagine but YouTube’s video preview images represent to many the ultimate deciding factor as to whether or not they watch a video. If a preview image looks interesting, it can mean the d…
June 13th, 2011 | by Jessica | published in Google Student Blog
Welcome back to our newest series, Better Know an Office. Inspired by Steven Colbert’s Better Know a District, this recurring series will take us to different Google offices around the globe to learn what makes them tick. In this month’s ins…
June 13th, 2011 | by Jeffrey Posnick | published in Youtube API
There was more to Google I/O 2011 than formal presentations—Google I/O BootCamp was a day-long developer event geared towards providing beginning-level content to newer developers. Two engineers who work on the YouTube Data API, Raul Furnică and Gü…
June 13th, 2011 | by Unknown | published in Google TV Ads Blog
We’ve all heard the old adage about not knowing which 50% of your advertising is wasted. Well, TV advertisers often tell us this is absolutely true. And with the proliferation of online ad formats that are highly targeted and measurable, the impact of TV ads can feel even more abstract by comparison. It doesn’t help that typical TV buys are often slow to provide data, and that data is often very limited.
The good news is that TV advertising technology has been advancing rapidly, helping advertisers better understand how TV helps them achieve their marketing objectives. Platforms like Google TV Ads are bringing targeting, measurement and speed to TV like never before. Unfortunately, too many advertisers don’t know these solutions exist.
It’s time that changed. To that end, we’re excited to announce the launch of an advertising campaign to spread the word about Google TV Ads and its ability to make your TV buy smarter.
If you frequent sites like AdAge or MediaPost, you are likely to see our campaign over the next couple of months. You can also check out our new campaign website at google.com/smarterTVads.
Posted by Eric Meyerson, Head of TV and Video Ads Marketing
June 13th, 2011 | by Inside AdSense Team | published in Google Adsense, Uncategorized
It’s that time again. Google Affiliate Network Exclusive Opportunities are back. As a reminder, this limited time opportunity enables you add a variety of great consumer offers to your site. If you aren’t a Google Affiliate Network affiliate, now i…
June 13th, 2011 | by The Gmail Team | published in Gmail (Google Mail)
Posted by Daniel Cheng, Software Engineer They say a picture is worth a thousand words, and people certainly like to spice up their emails with images. A while back, Gmail started making this easier by letting you drop images from your desktop right i…
June 13th, 2011 | by Trevor Claiborne | published in Google Analytics, Uncategorized
Our Google Analytics Certified Partners (GACPs) are busy over the summer making sure Google Analytics and Website Optimizer users have plenty of opportunities to learn the basics, deep-dive the data, master the technical stuff and tune for conversions!…
OpenAppRevolution at E2.0!!
June 13th, 2011 | by Mark W. | published in Google OpenSocial
We are continuing our momentum that we built from the OpenSocial State of the Union where we kicked off the “Open App Revolution”! OpenSocial will be present at a number of upcoming conferences and community driven events in the next few months.
We’ve working with the organizers of the E2.0 conference and they are excited to extend the OpenSocial community an invitation to the conference, with significant savings to you! Here’s E2.0 exclusive invitation to the OpenSocial Community:
Hello members of the Open Social community!
It’s our pleasure to welcome you the Enterprise 2.0 Conference in Boston, June 20-23rd at the Hynes Convention Center. The Open Social Foundation is supporting a number of important programs at the upcoming conference and will be on hand to educate conference attendees on the latest developments on Open Social.
As a member of the Open Social community you can take advantage of the following offer. Register today to get a free Expo Pass or save up to $400 off Conference Passes* with Priority Code CPGGEB01. Get a Full Conference pass for access to the conference, workshops, expo pavilion, Launch Pad, free programs, and keynotes and general sessions covering the spectrum of Enterprise 2.0.
See you in BostonEnterprise 2.0 Conference
There will be a number of our key OpenSocial leaders there, e.g. Matt Tucker, the Board member from Jive Software will be on a panel discussing the value of OpenSocial in the Enterprise. We’ll also have four speaking sessions where we will be covering the exciting work going on with version 2.0. Here’s the schedule of speakers in the theatre. (Make sure to confirm the times when you’re at the confernence.)
Date/Time
|
Topic
|
Presenter
|
Tuesday 4:00pm
|
Enterprise App Markets
|
Matt Tucker, CTO Jive Software
|
Tuesday 4:30pm
|
App Sandbox & Embedded Experience
|
Andrew Davis, IBM
|
Wednesday 12:00pm
|
OpenSocial Apps in Mobile
|
David Robinson, IBM
|
Wednesday 4:30pm
|
Activity Streams
|
David Robinson, IBM
|
We’ll also have a table manned by David, Matt, and a few others who will be there to help you understand the value of an open, community driven standard, that can drive the next generation fo business applications, on prem or in the cloud.
We are excited about E2.0 and can’t wait to see you there!!!
Viva la OpenAppRevolution!
Posted by Mark Weitzel, President, OpenSocial Foundation
Helping publishers get the most from display advertising with Admeld
June 13th, 2011 | by Stephen Kliff | published in Google DoubleClick, Uncategorized
(Cross-posted on the Official Google blog)
It’s now clear that investments in new technologies, new ad formats and improved buying and selling processes are helping to grow the display advertising pie. This benefits publishers who make more money fr…
June 13th, 2011 | by Google Public Policy Blog | published in Google Public Policy, Uncategorized
Posted by Michael Terrell, Energy Policy CounselStudies show when people have more direct feedback on their electricity consumption, they make simple changes that save them energy and money. Take Tom Tassi from Kenosha, Wisconsin, for example. He cut …
Cranking Up the Speed of DFA Leads to Better Mobile Ad Performance
June 13th, 2011 | by Pamela Eng | published in Google DoubleClick
A little while ago, Google embarked on an ambitious project to make the web faster. We’ve taken a number of steps towards this goal, everything from helping online properties measure the speed of their sites with Google Analytics and improve their pe…
It’s that time again. Exclusive Affiliate Opportunities: June 24-27
June 12th, 2011 | by Jamie | published in Google Affiliate Network
Summer officially starts next week. To kick it off, we are excited to announce that Google Affiliate Network Exclusive Opportunities is back! Starting Friday, 6/24, through Monday, 6/27, affiliate exclusive offers from 50+ Google Affiliate Network adve…
June 10th, 2011 | by Google Apps Team | published in Google Apps
Administrators can now transfer all documents owned by one user to another via the Administrator Control Panel. Reassigning ownership can be useful when a user is leaving your organization. This was previously only possible via the Google Documents Lis…
June 10th, 2011 | by Inside AdSense Team | published in Google Adsense, Uncategorized
We’ve recently made some changes to the language of our program policies. We highly encourage publishers who have signed the AdSense online Terms and Conditions to check the AdSense program policies often, and we’d like to take a moment to clarify ou…
Who’s New in Google Summer of Code: Part 2
June 10th, 2011 | by Stephanie Taylor | published in Google Open Source
This is the second in our series of posts this summer highlighting a few of the organizations participating in their first Google Summer of Code. The organizations give a brief description of their project and the tasks the students will be working on …