May 21st, 2007 | by Inside AdWords crew | published in Google Adwords
Just about a year ago, we posted to celebrate reaching 5,000 members in the AdWords Help user-to-user support community. Since then, membership has more than doubled — with just above 11,500 members assisting each other, 24/7. All in all, AdWords Hel…
May 18th, 2007 | by Google Docs | published in Google Adwords
Last week, we posted about an opportunity to get started with video advertising with the help of an ad creation specialist from the Google Ad Creation Marketplace. If this post left you wondering about how video ads can work for you, we’d like to share…
May 15th, 2007 | by Inside AdWords crew | published in Google Adwords
Here’s a quick heads up from our tech team:Last weekend’s regularly scheduled AdWords system maintenance was postponed at the last minute. Therefore, we’ve rescheduled this month’s system maintenance period to occur from 10 a.m. to 2 p.m. PDT on Sa…
May 9th, 2007 | by Inside AdWords crew | published in Google Adwords
You may have read about the AdWords click-to-play video launch or have heard that online video can result in higher engagement with your potential customers — meaning that they are more likely to remember your ad or product. Have you ever wondered how…
New version of Google Analytics
May 8th, 2007 | by Inside AdWords crew | published in Google Adwords
Today, the Google Analytics team announced the latest version of their free web analytics reporting tool, which will be activated in all current Analytics accounts over the next few weeks. Here from the Google Analytics team is Jeff Gillis to tell us m…
May 8th, 2007 | by Inside AdWords crew | published in Google Adwords
Here’s a quick heads up from our tech team:On Saturday, May 12th, the AdWords system will be unavailable from approximately 10 a.m. to 2 p.m. PDT due to system maintenance. While you won’t be able to log into your accounts during this time, your campai…
Introducing AdWords Editor 3.5
May 7th, 2007 | by Inside AdWords crew | published in Google Adwords
AdWords Editor is our free, downloadable application for managing your AdWords campaigns. Today, we’ve released version 3.5 which includes support for image ads, campaign targeting by region and city, and a drag-and-drop feature that makes it easier t…
AdWords Optimization Tips: Part 6 – Ad Text
May 4th, 2007 | by Inside AdWords crew | published in Google Adwords
Over the past few months, Stephanie Lim from the Optimization team has offered tips for assessing your business and goals and optimizing your account structure and keywords. In the final post of this series, she offers suggestions on optimizing your ad…
May 2nd, 2007 | by Inside AdWords crew | published in Google Adwords
Do you know how much the average American will spend on mom this May 13th? Well, we must love our moms a lot, because according to a recent survey, gift givers will spend an average of about $140!With only 11 days until Mother’s Day, many consumers are…
April 30th, 2007 | by Inside AdWords crew | published in Google Adwords
Since the announcement of our relationship with Clear Channel Radio, we’ve been getting lots of questions from advertisers about our new beta offering. Here’s Daniel Helmhold, from the Google™ Audio Ads team, to answer some of your questions:Greetin…
April 26th, 2007 | by Inside AdWords crew | published in Google Adwords
An incident this week served as an important reminder about what we as an online community need to do to ensure our security.On Tuesday, April 24th, Google identified and canceled AdWords accounts displaying ads that re-directed users to malicious site…
April 24th, 2007 | by Inside AdWords crew | published in Google Adwords
Over the past few months, Stephanie Lim from the Optimization team has been offering tips on optimizing your AdWords account. In her most recent post about keyword optimization, Stephanie offered many insights on how to build and expand your keyword li…
April 20th, 2007 | by Google Docs | published in Google Adwords
Several weeks ago, we told you about the expansion of the AdWords Seminars program across the U.S.. Today, we’re back with details on the seminar schedule from now through July 2007. Over the next three months, AdWords Seminar leaders will be teaching …
April 17th, 2007 | by Google Docs | published in Google Adwords
Today, we are introducing a new bidding option called preferred cost bidding — a feature designed to help you save time while achieving your advertising cost goals more consistently. Instead of setting a maximum cost-per-click (CPC) or cost-per-impres…
April 16th, 2007 | by Inside AdWords crew | published in Google Adwords
In recent months, we’ve heard several interesting updates from the Google Audio Ads team, who have shared news regarding the development and beta testing of their product.One of the things that keeps that team up at night is the reach — or the nu…