September 20th, 2010 | by Evelyn O'Keeffe | published in Google Conversions
We’re so excited to announce the first AdWords Train & Gain challenge. You’ve asked us for recommendations of things you should be doing with your AdWords account, so we’ve put together a series of simple steps to help you become more s…
September 15th, 2010 | by Brian O' Sullivan | published in Google Conversions
Evelyn recently provided an introduction to the AdWords Search Funnels reports and I would like to expand on her post by looking at these new reports in more depth. I want to provide some insight into how the Search Funnels reports can help you to re-e…
September 14th, 2010 | by Evelyn O'Keeffe | published in Google Analytics, Google Conversions
We’d like to invite you to a free live course about using goals in Google Analytics which is taking place on September 15th, 2010 at 3pm – 4pm BST / GMT+1, 7am PST, 10am EST. Goals are a way to measure conversions or successful actions on …
September 13th, 2010 | by Evelyn O'Keeffe | published in Google Conversions
Last Friday we launched a new website – the AdWords Small Business Centre. Many of you asked for an AdWords resource focused on learning and top tips for small and medium businesses, and we listened. This new central learning hub allows you to share Ad…
Introducing ‘Improving Online Conversions for Dummies’!
September 7th, 2010 | by Evelyn O'Keeffe | published in Google Analytics, Google Conversions
Are you eager to optimise your Conversion Rate, but feel a little bit overwhelmed by all of the tools available to help you? Today we’re delighted to introduce ‘Improving Online Conversions for Dummies’! We have just released a simple, easy to foll…
September 1st, 2010 | by Evelyn O'Keeffe | published in Google Analytics, Google Conversions
Today we’d like to introduce the Japan and Asia-Pacific (JAPAC) Conversion Room Blog. Over the last two years we have seen a tremendous uptake of Google’s conversion products in this region, celebrated many success stories with users, and witne…
August 31st, 2010 | by Evelyn O'Keeffe | published in Google Conversions
A couple of weeks ago, we announced the launch of Enhanced CPC, a new automatic bidding feature designed to increase your conversions and ROI in your Max CPC AdWords campaigns. We’d like to invite you to a free webinar hosted by members of the produc…
August 18th, 2010 | by Evelyn O'Keeffe | published in Google Conversions
Back in June, we announced the Conversion Champion Challenge to help motivate you get your conversion rates in shape for summer. Many of you embraced the challenge – with stronger ROI to show for it! However, one advertiser stood out among the rest as …
August 17th, 2010 | by Evelyn O'Keeffe | published in Google Conversions
We’re excited to announce the launch of Enhanced CPC, a new automated bidding feature to help you improve your ROI on your Max CPC campaigns. Each time that your ad is eligible to appear, Enhanced CPC will automatically adjust your Max CPC bid based on…
July 16th, 2010 | by Evelyn O'Keeffe | published in Google Conversions
We recently announced a brand new section to AdWords reporting called AdWords Search Funnels and today we’d like to give you more in depth info about these very useful reports. What are AdWords Search Funnels reports? Search Funnels show yo…
July 5th, 2010 | by Evelyn O'Keeffe | published in Google Analytics, Google Conversions
Late last week, we made a change that caused some visits and campaign data to be processed incorrectly. All data was properly collected, but your reports may currently be missing some visits and campaigns information for the dates June 24th through Jun…
June 22nd, 2010 | by Evelyn O'Keeffe | published in Google Analytics, Google Conversions
A couple of weeks ago, we announced the Conversion Champion Challenge, a contest challenging you to get your ROI in shape for the summer by using free AdWords conversion products & submitting a mini case study about your experience. It’s not too …
June 8th, 2010 | by Evelyn O'Keeffe | published in Google Conversions
With the recent launch of Search Funnels, we wanted to host a webinar showing off these new reports and we also wanted to offer you a refresher on Conversion Optimiser. So this Thursday we’ll give an overview of these features, showing how they work an…
May 18th, 2010 | by Evelyn O'Keeffe | published in Google Analytics, Google Conversions
If you only had 5 seconds to sell your product, what would you do? Your landing pages have, on average, about 5 seconds before visitors decide to stay or bounce.So how can you make sure your landing pages do their job and captivate your visitors? Antoi…
May 11th, 2010 | by Evelyn O'Keeffe | published in Google Analytics, Google Conversions
We recently announced the new AdWords Search Funnels reports and we’re delighted to let you know that these reports are now available to everyone who is tracking conversions with AdWords Conversion Tracking or importing goals or transactions into AdW…