September 26th, 2011 | by Google Analytics team | published in Google Analytics
A few weeks ago we launched Multi-Channel Funnels, a powerful tool to help you understand all the online interactions that lead your users to conversion. With five insightful reports, you can now measure the full conversion path, from first interaction…
September 20th, 2011 | by Nick | published in Google Analytics
Welcome to another delightful episode of Web Analytics TV! Web Analytics TV, as you well know by now, is powered by your amazing questions. In this wonderful episode we had questions from Australia, Denmark, India, Sweden, Germany, The Netherlands and …
September 8th, 2011 | by Trevor Claiborne | published in Google Analytics, Uncategorized
This is part of our series of posts highlighting the new Google Analytics. The new version of Google Analytics is currently available in beta to all Analytics users. And follow Google Analytics on Twitter for the latest updates. This week, we share an …
September 7th, 2011 | by Nick | published in Google Analytics
Today we are releasing a new version of the Google Analytics for iOS SDK. We’ve added several features similar to those added to the Google Analytics for Android SDK version 1.3 earlier. New features include:General Campaign TrackingThis new feature …
August 31st, 2011 | by Trevor Claiborne | published in Google Analytics
This is part of our series of posts highlighting the new Google Analytics. The new version of Google Analytics is currently available in beta to all Analytics users. And follow Google Analytics on Twitter for the latest updates. This week, Gavin Doolan…
August 30th, 2011 | by Nick | published in Google Analytics
Today we are releasing two new versions of our Management API into public beta; a brand new version 3.0 and a backwards compatible version 2.4. While the data the API exposes is the same, both versions migrate the Management API from the existing Googl…
August 24th, 2011 | by Trevor Claiborne | published in Google Analytics
An ad is clicked, and a purchase is made. Marketers have long used Google Analytics and similar tools to see which marketing efforts drive sales and conversions. Measurement is fundamental to ROI-focused marketing. Now, we’re taking this measurabilit…
August 23rd, 2011 | by Nick | published in Google Analytics, Uncategorized
Welcome to another magical episode of Web Analytics TV! This time we have a special guest Caleb Whitmore from Analytics Pros, who is also a Google Analytics Certified Partner. Welcome Caleb! If you’re having difficulty implementing Google Analytics, …
August 15th, 2011 | by Nick | published in Google Analytics, Uncategorized
Today we’re announcing a new and improved version of the Google Analytics SDK for Android. This release is jam-packed with lots of good fixes, improved methods, and most importantly, better campaign tracking! Read on for all the juicy details.G…
August 11th, 2011 | by Trevor Claiborne | published in Google Analytics, Uncategorized
Updated: 8/17/11 at 2:10 PM PSTBeginning today, there will be a small change in how sessions are calculated in Google Analytics. We think this update will lead to a clearer understanding of website interactions. We also want to explain how these change…
August 11th, 2011 | by Trevor Claiborne | published in Google Analytics, Uncategorized
This is part of our series of posts highlighting the new Google Analytics. The new version of Google Analytics is currently available in beta to all Analytics users. And follow Google Analytics on Twitter for the latest updates. This week, Gilles Roux,…
August 4th, 2011 | by Nick | published in Google Analytics, Uncategorized
Do you love Google Analytics? Are you passionate about web technologies? Want to help drive cutting edge Analytics extensions and integrations?If this sounds like you, then we’re looking for qualified and inspired engineers to join our Analytics team t…
July 14th, 2011 | by Nick | published in Google Analytics, Uncategorized
Back in May, we announced Version 1.2 of the Google Analytics SDK for Android.Today we’re happy to announce that Google Analytics SDK for iOS version 1.2 has been released. This new version supports Ecommerce tracking as well as the new debug a…
July 11th, 2011 | by vinoaj | published in Google Analytics, Uncategorized
Social media is a great way for marketers to spread awareness about their products, stay in touch with and interact with their loyal customers. Barbara Pezzi, Director of Web Analytics and Search Optimization, Fairmont Raffles Hotels International, is…
July 7th, 2011 | by Nick | published in Google Analytics, Uncategorized
With our recent Social Plugin Analytics launch you now have the ability to analyse how users engage with any social plugin such as Google’s +1 button and Twitter’s Tweet button. Now it’s time for the lowdown on how to set this feature up to work …