December 21st, 2007 | by Google Docs | published in Google Adwords
As 2007 wraps up, we’d like to take a moment to send you our warmest wishes for the holiday season. We’ll be taking the next week off, but look for us again in January when we’ll countdown our annual top 10 must-read posts from the past year. And befor…
December 19th, 2007 | by Inside AdWords crew | published in Google Adwords
Before the ball drops on 2007, we’ve got one more AdWords Industry Newsletter to share. The latest issue of the Tech B2B Industry Newsletter has tips and resources to help you prepare your campaigns for the new year. You’ll find the latest Tech B2B tip…
December 17th, 2007 | by AdWords API Team | published in Google Adwords API
Based on your feedback, we have developed a new report type designed specifically for API developers –the Account Structure report. This new report type allows you to download all of your account attributes (without statistics) from a single report, …
December 17th, 2007 | by Inside AdWords crew | published in Google Adwords
Today we’d like to clarify a relatively common misconception, especially among newer advertisers: that the AdWords system will automatically match keywords to the most appropriate ad within ad groups that have multiple ad variations. Here’s a fictional…
December 12th, 2007 | by Inside AdWords crew | published in Google Adwords
Today, we released version 5.0 of AdWords Editor, our free, downloadable campaign management application. Among other features, version 5.0 includes support for local business ads, an export picker that lets you select specific campaigns and ad groups …
December 6th, 2007 | by Inside AdWords crew | published in Google Adwords
As you might already know, AdWords offers a feature called location targeting that lets you specify where in the world you want Google to show your ads. You can target countries, cities, regions, or any other geographic area you’d like.If you use the A…
December 5th, 2007 | by Inside AdWords crew | published in Google Adwords
In this third post of our content network series, we would like to share some content optimization tips for your keywords and ad text. In a future post, we will write more about other tips.Contextual targeting on the content network happens at the ad g…
December 4th, 2007 | by Inside AdWords crew | published in Google Adwords
One of the most common questions we hear from advertisers is, “Why can’t I see my ad?” As you may already know, the Ads Diagnostic Tool can help you determine why your ad might not appear on a Google results page. Now, instead of showing just one reaso…
December 3rd, 2007 | by Inside AdWords crew | published in Google Adwords
As part of our ongoing effort to improve your AdWords experience, we’ve launched the AdWords Template Center.Template Center is a free tool available via My Client Center (MCC). It allows MCC account managers to create templates for pre-defined AdWords…
December 3rd, 2007 | by Inside AdWords crew | published in Google Adwords
In a post last month we told you about the location names that appear beneath locally targeted ads. We’ve recently made updates with the introduction of the AdWords Local PlusBox. The Local PlusBox is a feature that displays more geographical informati…
November 30th, 2007 | by Inside AdWords crew | published in Google Adwords
According to Internet market research powerhouse eMarketer, the mobile search advertising market size is currently $13.5 million and growing – by a projected factor of 50 – within the next four years. With everyone buzzing about mobile these days, we…
November 28th, 2007 | by Inside AdWords crew | published in Google Adwords
Back in September and October, Fred Vallaeys, Product Evangelist for AdWords, joined us for a three part series on ROI (Return on Investment) and how to track it.Now is your chance to ask Fred specific ROI questions, or questions about AdWords in gener…
November 27th, 2007 | by Inside AdWords crew | published in Google Adwords
In our first post in this series, we highlighted some of the most notable improvements we’ve made to the Google content network over this past year. Today, we wanted to focus on the range of options that the content network provides to make campaign ma…
November 21st, 2007 | by Inside AdWords crew | published in Google Adwords
It’s that time of year again. Tomorrow is Thanksgiving in the US, and we’d like to take a moment to thank you for your continuous support and readership. Before we take the next couple of days off, we’d like to share with you our latest blog doodle — …
November 19th, 2007 | by Inside AdWords crew | published in Google Adwords
The holiday season is underway, and people are on the lookout for the perfect presents. If you’re hoping to take advantage of this shopping season, you won’t want to miss out on our AdWords holiday campaign tips in the latest Retail, Entertainment &…