August 26th, 2009 | by AdWords API Team | published in Google Adwords API
Today, we are pleased to announce that AdWords API v2009, which we released to a limited whitelist in June, is now available to all API users! Compared to previous versions of the AdWords API, v2009 offers you new features and greater speed at a lower …
New Interface Thursdays: Your top questions from the webinar series
August 20th, 2009 | by Inside AdWords crew | published in Google Adwords
Today we held the last in the series of new interface webinars. Each week we get lots of great questions from attendees about the new interface. Today on New Interface Thursdays we’re going to highlight some of the top questions and answer them.How do …
Conversion Rates Don’t Vary Much with Ad Position
August 18th, 2009 | by Inside AdWords crew | published in Google Adwords
For today’s Inside AdWords post we have a note from our Chief Economist at Google, Hal Varian. Hal and his team spend most of their time studying the AdWords auction and finding ways to make it more efficient. Today he’d like to share some research tha…
New Search Ads Quality Guide Available
August 14th, 2009 | by Inside AdWords crew | published in Google Adwords
You’re probably already familiar with the concept of Quality Score and know that it plays a major role in the way that Google decides when to show your ads and how to rank them. But, even seasoned AdWords veterans still have questions about ads quality…
New Interface Thursdays: Best practices for location extensions
August 13th, 2009 | by Inside AdWords crew | published in Google Adwords
A few weeks ago, we introduced location extensions – the new way to run local ads in AdWords. Today, we wanted to tell you a bit more about location extensions and give you some best practices for setting them up in your account.First, it’s important t…
August 13th, 2009 | by Inside AdWords crew | published in Google Adwords
Creating display ads that look truly professional is hard work. Last year, we launched Display Ad Builder to help you easily design display ad campaigns. Since then, we’ve provided advertisers in over 40 countries with more than 90 templates to stream…
Join us at SES San Jose next week
August 7th, 2009 | by Inside AdWords crew | published in Google Adwords
Next week is the Search Engine Strategies San Jose conference, and Google will be there. If you’re coming to the conference, we’d love to meet you. Googlers will be speaking in a number of sessions on topics ranging from website architecture to quality…
August 6th, 2009 | by Inside AdWords crew | published in Google Adwords
The new interface helps you focus on the data you care about with tools like filters and customizable columns. But wouldn’t it be great if, instead of having to search for important changes in your metrics, you could be notified when a change you care …
August 5th, 2009 | by Inside AdWords crew | published in Google Adwords
On Saturday, August 8th, 2009, the AdWords system will be unavailable from approximately 10 a.m. to 2 p.m. PDT due to system maintenance. While you won’t be able to sign in to your accounts during this time, your campaigns will continue to run as usual…
Two more chances to attend a new AdWords interface webinar
August 4th, 2009 | by Inside AdWords crew | published in Google Adwords
For the last two months, we’ve been hosting weekly webinars about the new AdWords interface. In each webinar, members of the AdWords team walk through the changes in the new interface, show how you can use the new features to manage your advertising ca…
AdWords Downtime: August 8, 10am-2pm PDT
August 4th, 2009 | by AdWords API Team | published in Google Adwords API
We’ll be performing routine system maintenance on Saturday, August 8 from approximately 10:00am to 2:00pm PDT. You won’t be able to access AdWords or the API during this time frame, but your ads will continue to run as normal.Best,-Eric Koleda, AdWords…
Bid like a pro with the bid simulator
August 3rd, 2009 | by Inside AdWords crew | published in Google Adwords
Have you ever wondered how many impressions or clicks you could have received if you had used a different maximum CPC bid? Until now, finding the right bid has typically involved a lot of trial and error.The bid simulator, launched today, is a feature …
July 30th, 2009 | by Inside AdWords Group | published in Google Adwords
When we started building the new AdWords interface we asked ourselves two questions. First, how can we help you get your work done faster? Second, how can we help you find the right tools at the right time to drive the best possible performance for you…
Announcing the first Seminars for Success summit
July 27th, 2009 | by Inside AdWords crew | published in Google Adwords
From August 11 – 14 the Seminars for Success will host its first summit featuring in-depth training on Google’s online marketing suite. Daily workshops will cover Google AdWords, Google Analytics and Website Optimizer along with special sessions on soc…
July 24th, 2009 | by Inside AdWords crew | published in Google Adwords
For those of you reading the blog in India, we’re hosting a Google Analytics Conversion University Seminar at the Google Gurgaon, India office on August 8th, 2009. Google Conversion University is an open event for anyone interested in learning more abo…