Google Data

Two types of advertisers run campaigns across the Google Content Network. The first group, direct response advertisers, measures the success of their campaigns by looking for clicks, traffic to their sites, and sales. In contrast, brand advertisers typ…

Recently, we announced new click-to-call phone numbers for local ads that appear on mobile devices with full internet browsers, like iPhone, Android or Palm Pre. This week, we’re bringing the same click-to-call benefits to national advertisers through …

Every day, thousands of AdWords advertisers use Google Ad Planner to research websites and select where to advertise online. We’re continuing to improve this tool in order to provide the deepest, most accurate insight into online audiences possible. To…

The Internet is going mobile. Every week, tens of millions of people search on Google from their mobile phones and generate hundreds of millions of searches. Using mobile ads, you can reach these consumers while they’re on-the-go.Please join us for an …

We want to let you know that the changes to our pharmacy policy in the U.S. and Canada will start to go into effect today.As we explained a couple weeks ago, this update means that Google AdWords will only accept advertisements from VIPPS and CIPA cert…

You may recall that towards the end of 2009, we began testing a new feature called AdWords Comparison Ads. This feature lets users compare multiple relevant offers with ease, and it provides advertisers with a new sophisticated and flexible cost per le…

We recently finished the last of our AdWords API Hack Days in Europe, and it was great to see so many AdWords API developers come out for these events. We realize that not everyone could attend one of the Hack Days in person, so we’ve been working on n…

Last month we reminded you that on April 22 most v13 services will be turned off. In 60 days, the following v13 services will no longer be accessible:CampaignServiceAdGroupServiceCriterionServiceAdServiceInfoServiceKeywordToolServiceSiteSuggestionServ…

Last week, we showed you how to use Google Analytics to understand how mobile visitors interact with your website. We also showed you how to use that information to optimize your AdWords campaigns. This week, we’ll show you how you can tailor your camp…

On Saturday, February 20th, 2010 the AdWords system will be unavailable from approximately 10AM to 2PM PST, for maintenance. While you won’t be able to sign in to your accounts during this time, your campaigns will continue to run as usual. AdWords sys…

We’ll be performing routine system maintenance on Saturday, February 20 from approximately 10:00am to 2:00pm PDT. You won’t be able to access AdWords or the API during this time frame, but your ads will continue to run as normal. Best,- Eric Koleda,…

Over the last several months, we’ve been introducing new ways to analyze and segment your campaign data. As we continue to introduce more data types, we want to make sure that it’s easy for you to access these reporting controls. That’s why we’ve intro…

Over the past few months, you may have visited the Opportunities tab to get customized keyword and budget ideas for optimizing your account. Now we’re adding more functionality to the Opportunities tab with the introduction of bid ideas. Bid ideas, b…

Understanding who visits your website is important when developing your AdWords campaigns. In this post, we’ll show you how you can use Google Analytics to analyze your website traffic and optimize your AdWords campaigns.Who’s coming to your site?More …

We understand how important it is for users to be able to purchase pharmaceuticals online for themselves or for loved ones, and we’ve decided to update our Google AdWords online pharmacy policy. The change will go into effect towards the end of this mo…