October 18th, 2010 | by Inside AdWords crew | published in Google Adwords
This Wednesday, October 20th, we’ll be hosting a live online course on remarketing. This interactive presentation will be delivered by an Online Media Specialist and will take approximately one hour, including time for Q&A. Remarketing is a simple …
Find information faster with mobile Ad Sitelinks
October 15th, 2010 | by Inside AdWords crew | published in Google Adwords
Cross-posted from the Google Mobile Ads BlogWe recently launched Mobile Ad Sitelinks, a search ad format that displays additional links to content located deep within your site. Available globally on high-end mobile devices, Ad Sitelinks are an easy wa…
Grow traffic with help from YouTube videos and AdWords
October 14th, 2010 | by Inside AdWords crew | published in Google Adwords, Youtube
Editors note: Today’s guest bloggers are Troy Olson, Digital Advertising Manager, and Jeff Loquist, Search Marketing Manager, for ShoppersChoice.com. ShoppersChoice.com owns and operates a family of web stores with a wide selection of products, from …
October 14th, 2010 | by AdWords API Team | published in Google Adwords API
We’ll be performing routine system maintenance on Saturday, October 16 from approximately 10:00am to 2:00pm PDT. You won’t be able to access AdWords or the API during this time frame, but your ads will continue to run as normal.Best,- Eric Ko…
AdWords system maintenance on October 16
October 13th, 2010 | by Inside AdWords crew | published in Google Adwords
On Saturday, October 16, the AdWords system will be unavailable from approximately 10 a.m. to 2 p.m. PDT due to our regularly scheduled system maintenance. While you won’t be able to log into your account during this time, your campaigns will continue …
Even More Reasons to Join the Sitelinks Party
October 12th, 2010 | by Inside AdWords crew | published in Google Adwords
Since launching Ad Sitelinks last November, more than 100,000 of our advertisers have made use of the format to provide deeper access to their sites’ relevant content directly from ads on Google.If you’re still on the fence about using Sitelinks, o…
Performance at Scale on the Google Display Network
October 12th, 2010 | by Inside AdWords crew | published in Google Adwords
One of our key goals is to help you drive better performance with your display advertising campaigns.As users increasingly spend time across a growing number of sites, however, display advertising is becoming more challenging. Last year alone there wer…
October 12th, 2010 | by AdWords API Team | published in Google Adwords API
The ability to retrieve a list of client accounts and their details is useful when you’re managing a large number of accounts using the AdWords API. This was previously possible only with AccountService in the legacy v13 version of the AdWords API. T…
October 5th, 2010 | by Inside AdWords crew | published in Google Adwords
We’ve received very positive feedback from advertisers using Search Funnels—the new set of reports launched in Conversions. Advertisers are beginning to understand the path to conversion beyond just the last click and are now able to give credit to…
September 30th, 2010 | by Inside AdWords crew | published in Google Adwords
A year ago, we launched the Bid Simulator, a feature that allows you to see how different keyword-level bids may have impacted your advertising results. Using data from the past seven days, the bid simulator re-calculates the number of clicks and impre…
September 29th, 2010 | by Inside AdWords crew | published in Google Adwords
In March 2009, we announced a beta test of interest-based advertising, which included remarketing and interest category marketing, to help you reach people on the Google Display Network who are most likely to be interested in your products and services…
September 29th, 2010 | by AdWords API Team | published in Google Adwords API
Last week, we announced version v201008 of the AdWords API. Today, we’re releasing more new features as part of this version that we think you’ll be excited to start using.Here’s what we’ve added:Remarketing: Reach customers who have shown an i…
September 28th, 2010 | by Inside AdWords crew | published in Google Adwords
There’s still time to sign up for the the AdWords Train & Gain challenge which kicks off October 4.click for full size imageOnce signed up, you’ll receive four weeks of free advice for improving your AdWords account. At the end of the four week…
September 28th, 2010 | by AdWords API Team | published in Google Adwords API
Access to manage AdWords Campaign Experiments (ACE) has been introduced through the ExperimentService as part of the v201008 version of the AdWords API. Now you are able to configure split test experiments for a campaign through the API. A split test e…
September 24th, 2010 | by Inside AdWords crew | published in Google Adwords
In early August, we announced that the updated Keyword Tool was nearing the end of its beta phase. Today, we wanted to let you know that we’ve fully launched the updated Keyword Tool.What does that mean for you? It means we’ve combined the best fea…