Experimenting with navigation
December 27th, 2005 | Published in Google Merchant
By Bindu Reddy, Product Manager
As you may have noticed, We've changed the navigation on Google Base, so that you can first view an item details page before clicking on to the Item URL page.
This change allows us to experiment with how you browse and search on Google Base and see related items. The item details page enables you to see all the attributes and labels attached to the item and provides links to items with similar labels. We want to measure how this navigation changes the number of searches and other ways people will use it. In the future we plan to test a number of other navigation changes in order to optimize the Google Base experience. By the way, search results that display Google Base items on Froogle, Google Local and Google will continue to point directly to item URL.
As you may have noticed, We've changed the navigation on Google Base, so that you can first view an item details page before clicking on to the Item URL page.
This change allows us to experiment with how you browse and search on Google Base and see related items. The item details page enables you to see all the attributes and labels attached to the item and provides links to items with similar labels. We want to measure how this navigation changes the number of searches and other ways people will use it. In the future we plan to test a number of other navigation changes in order to optimize the Google Base experience. By the way, search results that display Google Base items on Froogle, Google Local and Google will continue to point directly to item URL.