Join an upcoming DCM or DFA training webinar
October 7th, 2013 | Published in Google DoubleClick
With the recent DoubleClick Campaign Manager announcement, now is a great time to learn the about the basics in our DCM Fundamentals webinar. For those who have already started the move, we also have a webinar focused on helping you prepare for upgrading to DCM.
Take a look at our upcoming DCM and DFA webinars and enroll through the Training page in our Help Center (sign-in required).
DCM Fundamentals - 10/23, 11/20, and 12/11
This webinar is intended for new users to DoubleClick Campaign Manager (DCM). It will provide an introduction to the fundamentals of DCM (Trafficking) and offer best practices for beginners.
DFA6 to DCM for Existing Users - 10/9, 10/17, 11/6, and 12/3
This webinar will focus on the differences between DFA6 and DCM functionality (i.e. what to watch out for when your account is upgraded). Ideal for clients that have been using DFA and will be upgrading to DCM (DoubleClick Campaign Manager) soon.
Reporting: Report Builder - 10/31 and 12/5
Learn how to run reports in Report Builder, and slice and dice data in the Summary tab (dashboard view). This session is designed for users with a basic knowledge of DFA6 or DCM.
If you’re not familiar with DCM or DFA, attend the Fundamentals webinar session first.
Reporting: Attribution - 10/17, 11/14, and 12/19
In this session, you’ll get a deep dive on the Attribution tab in DFA Reporting. Get a look at uses for Multi-channel funnels, Attribution, and Modeling. This session is also helpful for those upgrading from DFA to DCM to expand knowledge of what the Reporting tool offers.
If you’re not familiar with Report Builder, we suggest attending the Report Builder webinar first.
DFA Fundamentals - 10/16, 10/30, 11/13, 12/4, and 12/18
Learn the basics of trafficking in DFA6. The bulk of the session focuses on ad trafficking, but touches briefly on Floodlight tags and DFA Reporting. DFA Fundamentals is the first step if you’re new to third-party ad serving and DFA.
MediaVisor Fundamentals - 10/15, 11/19, and 12/17
Learn the most common uses of MediaVisor, including how to plan and create campaigns, advertisers, and site placements. You’ll also learn how to send RFPs and IOs, as well as how to traffic placements from MediaVisor to DFA.
Some sessions mention prerequisites where we recommend background knowledge. Please take note of these to ensure you get the most out of each session. Lastly, be aware of any regional time differences before enrolling in any of the live sessions.
Excited about a webinar but running into a scheduling conflict? Be sure to check out pre-recorded webinars in the DCM Help Center as well as the DFA Help Center – you might be able to find a session already recorded and ready to watch.
Still on DFA6? Get trained online with our DFA Fundamentals eLearning (also available in Spanish, Japanese, Portuguese, and Swedish!) and live webinar sessions.
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Posted by Jessica Osborne, DFA Product Trainer