New Video: Use Google Analytics to track AdWords return on investment and optimise ads.
January 8th, 2011 | Published in Google Conversions
Check out this short video to learn the importance of monitoring your AdWords return on investment by tracking sales/leads with Google Analytics. When you link AdWords and Analytics you’ll gain deeper insights that will allow you to optimise your ads and keywords and improve your return on investment.
This is the final video in the optimisation made easy video series. If you’d like to see additional tutorials to help you improve your AdWords account performance check out the AdWords Online Classroom. And for in depth videos on how to use Google Analytics check out the Google Analytics YouTube channel.