From the field: Magazines.com on Google Checkout
August 30th, 2006 | Published in Google Checkout
Our goal at Magazines.com is to provide consumers with savings on a wide assortment of magazine subscriptions while providing excellent customer service. We carry over 1,500 magazine subscription offers at significant savings off newsstand prices, and even more important, we back up every sale with a 100% satisfaction guarantee.
We're excited about Google Checkout because it provides consumers with a convenient, safe, and quality platform through which to shop. Since our business focuses exclusively on magazine subscriptions, Google Checkout offers a way for our customers to use one checkout system to subscribe to different titles across publishers.
We're seeing strong Google Checkout adoption among our customers, and the service is growing at a faster rate than we typically see with most new checkout options. We've also seen it become a source of incremental sales with a positive impact on conversion rates. We look forward to watching Google Checkout evolve as it continues to provide higher sales and ROI for our business.