Unlock the Power of Auction-Time Bidding in AdWords
November 5th, 2014 | Published in Google Adwords
In order to help people make the most of these strategies, we’ve put together A Bid for Every Auction, our new guide to Google’s automated bidding solutions. This best practices guide is for anyone looking to implement or improve their automated bidding.
This guide covers key topics like:
- An in-depth look at auction-time bidding and why it’s important to take advantage of it
- Choosing the automated strategy that makes the most sense for your account
- The best way to test bid automation in your account
- Making a successful automated campaign perform even better
Check out these and other Google Best Practices over at g.co/GoogleBP.
Posted by Matt Lawson, Director, Performance Ads Marketing