The Google Best Practices Checklist for Mobile Success
September 25th, 2014 | Published in Google Adwords
Effective mobile advertising in AdWords involves more than adjusting your bid modifier. There are a number of specific actions to take in your accounts to successfully engage mobile users.
We’ve put together a checklist, Smart Phone Tips, that covers everything you should be doing to win at mobile. The list addresses key questions you may have when it comes to mobile campaigns, such as:
Download Smart Phone Tips and be confident that you’re covered on the mobile PPC necessities.
Posted by Matt Lawson, Director, Performance Ads Marketing
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We’ve put together a checklist, Smart Phone Tips, that covers everything you should be doing to win at mobile. The list addresses key questions you may have when it comes to mobile campaigns, such as:
- How should your mobile-preferred ads be tailored to mobile users?
- What extensions are must-haves for your mobile efforts?
- What types of targeting could you be overlooking on mobile?
- Are you capturing all mobile conversion types in your reporting?
Download Smart Phone Tips and be confident that you’re covered on the mobile PPC necessities.
Posted by Matt Lawson, Director, Performance Ads Marketing