Viewability Spotlight for Sellers: 4 ways to improve ad layouts for better viewability
March 8th, 2016 | Published in Google Adsense
Our latest infographic puts a spotlight on viewability by sharing a dozen technical best practices for improving viewability based on insights from Active View, Google's MRC-accredited viewable impression measurement technology.
On this blog, we're breaking down the best practices into small, approachable chunks. Already, we've focused on 2 tips for enabling viewability measurement, and 3 speedy ways to improve viewability. In this post you'll learn tips for laying out ads on a webpage or scrollable page in an app in order to improve viewability rates.
Here is today's recommendation:
We hope these recommendations are improving your site or apps ad viewability. Feel free to share your viewability success story in the comments section below.
In the next part of our Spotlight on Viewability, we'll share 3 content and ad loading methods that can improve viewability.
Posted by Anish Kattukaran
On this blog, we're breaking down the best practices into small, approachable chunks. Already, we've focused on 2 tips for enabling viewability measurement, and 3 speedy ways to improve viewability. In this post you'll learn tips for laying out ads on a webpage or scrollable page in an app in order to improve viewability rates.
Here is today's recommendation:
We hope these recommendations are improving your site or apps ad viewability. Feel free to share your viewability success story in the comments section below.
In the next part of our Spotlight on Viewability, we'll share 3 content and ad loading methods that can improve viewability.
Posted by Anish Kattukaran