October 26th, 2010 | by Neha | published in Google TV Ads Blog
Advertisers will soon receive even more accurate ad performance and viewership data for Google TV Ads campaigns aired on DIRECTV. We’ve signed an agreement with Kantar Media, a leading audience measurement and research firm, …
October 26th, 2010 | by Neha | published in Google TV Ads Blog
Advertisers will soon receive even more accurate ad performance and viewership data for Google TV Ads campaigns aired on DIRECTV. We’ve signed an agreement with Kantar Media, a leading audience measurement and research firm, …
October 8th, 2010 | by Neha | published in Google TV Ads Blog
The TV For All contest is going strong with fantastic submissions and a growing number of channel views everyday. On October 12th, the submission period will be closed — so if you haven’t entered yet, there are four more days to do so! Remember, after…
October 4th, 2010 | by Lauren Hoover-Gordon | published in Google TV Ads Blog
Even though summer is just ending, the holiday shopping season is already in full swing. According to a recent Google/OTX State of Shopping study, nearly half of the country has already started shopping for the holidays. Electronics, toys and home appl…
October 4th, 2010 | by Lauren Hoover-Gordon | published in Google TV Ads Blog
Even though summer is just ending, the holiday shopping season is already in full swing. According to a recent Google/OTX State of Shopping study, nearly half of the country has already started shopping for the holidays. Electronics, toys and home appl…
September 23rd, 2010 | by Neha | published in Google TV Ads Blog
We’re thrilled to announce the second annual TV for All contest, where businesses have the opportunity to win $25,000 in national advertising on Google TV Ads, and online video partner sites including YouTube.We originally launched this contest last ye…
September 23rd, 2010 | by Neha | published in Google TV Ads Blog
We’re thrilled to announce the second annual TV for All contest, where businesses have the opportunity to win $25,000 in national advertising on Google TV Ads, and online video partner sites including YouTube.We originally launched this contest last ye…
August 11th, 2010 | by rginsberg | published in Google TV Ads Blog
Today, we’re announcing a strategic partnership with DIRECTV through which Google TV Ads will offer inventory on a broad selection of television networks available on DIRECTV.DIRECTV’s national satellite inventory on Bloomberg Television, Centric, …
July 23rd, 2010 | by Neha | published in Google TV Ads Blog, Uncategorized
Summer is in full swing, and so is the summer TV season. There are some great new shows and old favorites returning this season which bring prime opportunity for advertisers to reach their audiences. Google TV Ads offers inventory across more than 98 n…
July 23rd, 2010 | by Neha | published in Google TV Ads Blog
Summer is in full swing, and so is the summer TV season. There are some great new shows and old favorites returning this season which bring prime opportunity for advertisers to reach their audiences. Google TV Ads offers inventory across more than 98 n…
June 17th, 2010 | by Neha | published in Google TV Ads Blog
Today we’re thrilled to turn the reins over to our guest blogger, Jamie Salvatori of Vat19.com. We hope to continue inviting our partners and advertisers to contribute on occasion so that you can get the scoop on their stories and experiences. We kick …
June 17th, 2010 | by Neha | published in Google TV Ads Blog, Uncategorized
Today we’re thrilled to turn the reins over to our guest blogger, Jamie Salvatori of Vat19.com. We hope to continue inviting our partners and advertisers to contribute on occasion so that you can get the scoop on their stories and experiences. We kick …
June 15th, 2010 | by Lauren Hoover-Gordon | published in Google TV Ads Blog
If you’ve run television campaigns before, you know that sight, sound and motion can truly create meaningful connections between brands and customers. So we thought it would be useful to write about a complementary ad format observed by Neilsen to incr…
June 8th, 2010 | by Neha | published in Google TV Ads Blog
With the French Open coming to an exciting close and Wimbledon just around the corner, it’s certainly a busy time for our newest partners, Tennis Channel who are in the center of the action. We were lucky enough to grab a few minutes with Gary Herman, …
May 26th, 2010 | by Neha | published in Google TV Ads Blog
As you may have heard last week, Google announced the release of Google TV, an open source platform that will enable viewers to search and access all video content on their TVs. Content across live TV listings, DVR recordings, web-based video sites and…