Google Data

(cross-posted on the Google Mobile Ads Blog)Tablets have quickly emerged as a distinct third digital screen in consumers lives that fill the gap between desktops and smartphones. But there are still many open questions about exactly how consumers are u…

Here’s a great new video on the evolution of Google search. Enjoy!

Think it’s too late for holiday marketing initiatives? Think again!Today the Think with Google team is launching December Adventure, where every weekday between now and December 23, they’ll share useful, surprising and delightful insights and oppor…

If African American consumers aren’t a part of your brand’s digital strategy, they should be. African Americans are one of the most engaged, influential, and responsive online audience segments.Last month, Google and GlobalHue teamed up with OTX to un…

Today’s video features Ford’s Director of Marketing Communications Matt Van Dyke. He spoke to our 200+ attendees at Think Branding NYC about Ford’s social media strategy, with a focus on Ford’s use of Google+. In this episode, Matt discusses the impo…

Over the past four days, we’ve featured a consultant, two Googlers, and an entrepreneur in our CPG Thought Leader Video Series. Today’s thoughts come from a leader in the agency world, Ritu Trivedi, Managing Partner at Mindshare. She discusses today’…

In today’s video, we hear from Ryan Charles, the founder and CEO of Consmr. Consmr is a ratings and reviews site for products in the food, home, and personal care spaces. The site’s mission is to ensure that consumers make informed decisions about ev…

In today’s episode of the CPG Thought Leader Video Series, Karen Sauder, Industry Director, Food, Beverage and Restaurants at Google, discusses the excitement of brand marketing today and the new brand storytelling opportunities that digital offers.

In episode 2 of the CPG Thought Leader Video Series, Karim Temsamani, VP of Global Mobile at Google, talks about the growth of the mobile industry overall and consumers’ pattern of shifting access from desktop to the cloud.

Today we’re launching a new video series on the Google CPG Blog. Every day for the next week, we’ll post a video of an industry thought leader sharing advice with CPG companies about how to improve their digital marketing. All of the speakers featured…

Are you marketing a CPG brand next year? Will TV be part of your strategy…or at least, do you hope it will be?Let’s make 2012 the year we learn more from our TV campaigns.The Google TV Ads team would like to invite you to a webinar on Wednesday, N…

As you may already know, last Monday we announced Google+ Pages for businesses, a collection of tools and products to help clients get closer to customers. We’re offering two awesome opportunities for you to learn more about getting your business on …

Keep it QuickSimplify NavigationBe Thumb FriendlyDesign for VisibilityMake it AccessibleMake it Easy to ConvertMake it LocalMake it SeamlessUse Mobile Site RedirectsLearn, Listen & Iterate

Quick pop quiz:Based on search history, consumer demand for pretzels peaks in what month of the year?How much (in $) does search add to the world’s GDP?In 2011, what percent of people dreamed and brainstormed about their next vacation?What percent of…

Missed the Think Mobile webinar on Nov. 2nd? The recording is now available on the Google Business Channel on YouTube: In this video, Avinash Kaushik shares some best practices mobile marketing …