Successful Collaboration: Thomas Cook and TravelTainment increase conversion rate by 33% using A/B testing
Thomas Cook AG offers everything from holiday packages, last minute holidays and city trips to car rental and cruises via their website thomascook.de. The last minute and holiday package parts of the site are powered by the Internet Booking Engine of T…
New resource launch – Agency Help Center
For Conversion Blog readers who manage Analytics and AdWords on behalf of their clients, there is a new and interesting resource available, starting today; this resource, the AdWords Agency Help Center, is specifically designed to help agencies master …
On 2 November, Google Analytics experienced technical difficulties which lasted for a few hours. Users saw lower visits than expected during this time. We deployed a fix as as soon as we were alerted and Analytics is now back to normal and data has bee…
We’re excited to introduce a new series of YouTube videos we’re calling “Web Analytics TV” starring Avinash Kaushik and Nick Mihailovski from the Google Analytics team. These videos are a fun and interactive source of information around anything Anal…
Test Your Christmas Offers Early In The Season For Maximum ROI
Summary: Test early in November & use the increasing traffic to help you get through tests quickly, giving you insights that could help increase conversions throughout the busy Christmas period.Conversion specialists understandably focus a lot of t…
Today we’re pleased to announce we’ve acquired Gizmo5, a company that provides Internet-based calling software for mobile phones and computers. While we don’t have any specific features to announce right now, Gizmo5′s engineers will be joining the Goog…
Hello, my name is Hidetaka Yamashita, and I am in charge of mixi’s OpenSocial Mobile project. I am very happy to announce that mixi has recently added support for mobile phones to our OpenSocial platform. mixi.jp is currently the most popular Japanese …
Why Enterprise Software Provider Atlassian Chose OpenSocial
Hi, I’m Mark Halvorson the “Chief Imagineer” at Atlassian Software. Whenever I tell people my title it is usually received in one of two ways – a chuckle and a blank stare, or for those in the know some comment about Walt Disney. No, I don’t make rid…
Hi5 launches hi5 Coins payment platform using OpenSocial Virtual Currency API
Ever since launching our OpenSocial platform in March 2008, developers have been eager for a unified payment platform for collecting micro-transactions on hi5. Over the past year, we have moved ahead to make such a virtual currency platform available …
Greetings Developers!The MySpace Open Platform would like to invite you to the MySpace San Francisco DevJam.This DevJam covers everything you’ll need to know about how to build great apps using MySpace Open Platform. It will begin with the State of …
Sonico.com announces the launch of its OpenSocial Container
Hola! My name is Alvaro Teijeiro and I am Sonico’s development manager.I’m happy to announce that Sonico has recently launched its OpenSocial developer sandbox! Sonico.com is one of the leading social networks in Latin America with more than 35 mil…
Japan’s Mixi Announces Open Beta Launch of its OpenSocial Container
My name is Yoichiro Tanaka. I belong to the Platform Team of mixi, Inc. “mixi” is currently the most popular Japanese social networking service (SNS) and has more than 16.3 million registered users. I am happy to announce that we have released an o…
Although OAuth and OpenSocial make a powerful combination, it’s important for developers to know specific implementation details for each container. If you’re a developer using the OpenSocial REST and RPC protocols, either with the client libraries or…
My name is Farhang Kassaei, I am a platform architect at eBay.We are very excited to announce that our Selling Manager (SM) suite of productivity tools is now offered as a gadget container – with the same extensibility technology behind OpenSocial. In…
My name is Eiji Kitamura, and I am the OpenSocial architect at “goo,” one of the biggest portal sites in Japan with over 43 million unique visitors per month. I’m happy to announce that we’ve recently launched an OpenSocial developer sandbox for the “…