Webmaster level: Intermediate to AdvancedOnce in a while we get asked whether a site’s visibility in Google’s search results can be impacted in a negative way if it’s unavailable when Googlebot tries to crawl it. Sometimes downtime is unavoidable…
Webmaster Level: AllWe provide lots of information for webmasters across many different channels — you can stay up to date with the latest features here on our blog, browse articles in our Help Center, have discussions in our forums (in 17 languages!…
Webmaster level: BeginnerCross-posted on the Google Grants BlogIn our previous post, we did some source code housekeeping — just in time for the holidays. But once users have landed on your site, how can you make sure they’ll know how to get around?…
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Organization |
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User Friendliness |
Tag Behavior |
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Sharp |
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Best |
Includes organization’s name and a descriptive tag line |
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Interieur |
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Good |
Includes the organization’s name and a non-descriptive tag line |
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VAMS International |
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Okay |
Includes only the organization’s name |
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Organization |
Source Code |
User Friendliness |
Tag Behavior |
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Sponsor A Puppy |
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Best: the alt text specifies the image is the organization’s main logo |
Uses rich, descriptive alt text to describe images, buttons, and logos |
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Philanthropedia |
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Good: the alt text specifies the image is a logo, but does not further describe it by the organization or its behavior |
Uses non-descriptive alt text for images, buttons, and logos, or uses alt text only sporadically |
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Coastal Community Foundation |
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Not ideal: alt text not present |
No use of alt text, or use of text that does not add meaning (often seen in numbering the images) |
Webmaster Level: BeginnerCross-posted on the Google Grants BlogA New Year’s resolutionIn the spirit of the holidays, here at Google we wanted to take the time to help out those who spend their days making our world a better place: non-profit organiz…
Webmaster Level: AllRunning a single compelling, high quality site can be time- and resource-consuming, not to mention the creativity it requires to make the site a great one. At times–particularly when it comes to rather commercial topics like forei…
Webmaster Level: BeginnerCross-posted on the Google Grants BlogGooglers often participate in live site clinics at conferences, giving advice about real-world sites and allowing webmasters to learn by example. Now Google’s Search Quality team is exci…
Webmaster Level: BeginnerUpdate on October 3, 2010: We have fixed the issue causing the highlighted text to be obscured on Linux PDF readers.About two years ago we published our first SEO Starter Guide, which we have since translated into 40 languages….
We’re kicking off June with the start of a new round of webmaster Q&A on the Webmaster Central YouTube channel. You submitted and voted on questions for Matt Cutts to answer, and Matt sat in the studio for a full day sharing advice for webmasters…
Webmaster Level: AllAs we crawl the web, we see bad content inserted on to thousands of hacked sites each day. The number of sites attacked is staggering and the problem is only getting worse. Hackers and spammers target and successfully compromise an…
Webmaster Level: AllIf you allow users to publish content on your website, from leaving comments to creating user profiles, you’ll likely see spammers attempt to take advantage of these mechanisms to generate traffic to their own sites. Having this s…
Webmaster Level: AllAt PubCon in Las Vegas in November 2009, I gave a “State of the Index” talk which covers what Google has done for users, web developers, and webmasters in the last year. I recently recreated it on video for those of you who didn’t m…
Webmaster Level: All You asked and Matt Cutts answered. It’s time to answer the latest round of Grab Bag questions! Here’s the first answer, complete with Matt’s new hairstyle:We have a lot of videos ready to share, so we’re not currently taking new qu…
Earlier this year, we launched our very own Webmaster Central channel on YouTube. Just today, we saw our total video views exceed one million! On the road to this milestone, we uploaded 154 videos, for a total of nearly 11 hours of webmaster-focused me…
Recently we received some questions about how Google uses (or more accurately, doesn’t use) the “keywords” meta tag in ranking web search results. Suppose you have two website owners, Alice and Bob. Alice runs a company called AliceCo and Bob runs BobC…