Here’s a quick heads up from our tech team:On Saturday, April 14th, the AdWords system will be unavailable from approximately 10 a.m. to 2 p.m. PDT due to scheduled system maintenance. While you won’t be able to log into your accounts during this time,…
In the last year, you’ve probably read a lot about how Google not only manages the issue of click fraud, but also protects our advertisers against the many ways in which criminals attempt click fraud — including clicking on ads themselves, hiring low-…
In previous Optimization Tips posts, Stephanie Lim from the Optimization team shared her tips on assessing your industry and audience, knowing your website and goals, and setting up an AdWords account with a structure that is appropriate to your busine…
If you advertise using site-targeted campaigns, you know they’re a great way to choose who sees your ads since you select the sites on which your ads appear. Now, with the Reach and Frequency Performance report, you can see how many users saw your site…
Our product teams are constantly making adjustments to improve both the user and advertiser experience. As many of you may have already noticed, we’ve recently made two changes to the top AdWords ads that appear above search results on Google.com. Dani…
Now that the winter holidays and Valentine’s Day are behind us, many retailers are gearing up for their next important sales season. Jennie Cohen from the AdWords Retail team is here to let you know about a useful resource:We’d like to invite advertise…
Last week, we announced the launch of our pay-per-action beta test for selected US advertisers. Since that post went live, we’ve received a number of questions — and wanted to answer the most popular ones (paraphrased for brevity) in a quick follow up…
Have you wondered how to make the most of AdWords Editor? Or, if you haven’t used the desktop application, are you interested in learning about its most popular features?Annie Hsu from the AdWords Editor team spoke with users and compiled a list of the…
Is there a specific action on your site that you want visitors to complete? Do you know how much that action is worth to your business? If so, you may be interested in our pay-per-action beta test. Here’s Rob Kniaz, Product Manager for Pay-Per-Action…
In our previous Optimization Tips posts, Stephanie L. offered advice on how to assess your industry and audience as well as your website and goals before beginning any optimization. We hope that these tips helped you get into an optimization mindset. T…
Several weeks ago, Jennie C. from the AdWords Retail team introduced the Retail Knowledge Center and mentioned our efforts to provide industry-specific information to AdWords advertisers. Today, we’ve asked Megan U. from the Technology Business to Busi…
AdWords Editor 3.0 for Mac is now available and includes all the new features released a few weeks ago for Windows, such as the ability to add site-targeted campaigns, edit a different account while posting changes, and pause or resume keywords, ads, a…
Google’s Local Business Center is the place to go to add or edit your business listing in Google Maps. Yesterday, we launched a number of new features that can help you improve your listing, and Daniel Z. from the Google Maps team is here to tell us mo…
Did you know that some airlines still issue paper tickets? Well, they do, and I received some in the mail about two months ago after I planned a trip to Fiji. Now, fast-forward to this morning, one day before departing, when I realized my ticket was no…