Every day, thousands of AdWords advertisers use Google Ad Planner to research websites and select where to advertise online. We’re continuing to improve this tool in order to provide the deepest, most accurate insight into online audiences possible. To…
The Internet is going mobile. Every week, tens of millions of people search on Google from their mobile phones and generate hundreds of millions of searches. Using mobile ads, you can reach these consumers while they’re on-the-go.Please join us for an …
We want to let you know that the changes to our pharmacy policy in the U.S. and Canada will start to go into effect today.As we explained a couple weeks ago, this update means that Google AdWords will only accept advertisements from VIPPS and CIPA cert…
You may recall that towards the end of 2009, we began testing a new feature called AdWords Comparison Ads. This feature lets users compare multiple relevant offers with ease, and it provides advertisers with a new sophisticated and flexible cost per le…
Last week, we showed you how to use Google Analytics to understand how mobile visitors interact with your website. We also showed you how to use that information to optimize your AdWords campaigns. This week, we’ll show you how you can tailor your camp…
On Saturday, February 20th, 2010 the AdWords system will be unavailable from approximately 10AM to 2PM PST, for maintenance. While you won’t be able to sign in to your accounts during this time, your campaigns will continue to run as usual. AdWords sys…
Over the last several months, we’ve been introducing new ways to analyze and segment your campaign data. As we continue to introduce more data types, we want to make sure that it’s easy for you to access these reporting controls. That’s why we’ve intro…
Over the past few months, you may have visited the Opportunities tab to get customized keyword and budget ideas for optimizing your account. Now we’re adding more functionality to the Opportunities tab with the introduction of bid ideas. Bid ideas, b…
Understanding who visits your website is important when developing your AdWords campaigns. In this post, we’ll show you how you can use Google Analytics to analyze your website traffic and optimize your AdWords campaigns.Who’s coming to your site?More …
We understand how important it is for users to be able to purchase pharmaceuticals online for themselves or for loved ones, and we’ve decided to update our Google AdWords online pharmacy policy. The change will go into effect towards the end of this mo…
We’re excited to announce our latest and most interactive online training for advertisers: the AdWords Online Classroom.You can get free, hands-on online training on key AdWords topics, delivered by our own AdWords & Industry specialists.We’re offe…
This is an important reminder for those of you who use the AdWords API. On April 22, most v13 services will be turned off. To make sure that your application continues to work after this date, we recommend migrating to v200909 as soon as possible.If yo…
When people search for goods or services using their mobile phones, they often prefer to call a store rather than visit that store’s website. Whether they’re placing a direct order, making a reservation, or inquiring about services, the ability for pro…
If you’ve chosen to show ads on iPhones and other mobile devices with full internet browsers, you can now target specific mobile devices or carriers. This feature makes it easier for you to reach the right users if you have a carrier- or device-specifi…
The display URL (the URL that appears within the ad itself) shows potential visitors to a site where they’ll land when they click on an ad. For sites that sit on shared or hosted domains (such as blogspot.com), we’re adjusting our display URL policy to…