As we round out 2008 and ring in the new year, here are a couple trends that will be hitting your store shelves in 2009. 1. Manufacturers are going nuts. Expect to see more and more products go ‘naked’ as they tout nuts and seeds as a main ingredient…
A Cure for the Common Flu Campaign
A few weeks ago, we introduced you to Google Flu Trends, a new tool from Google that tracks flu activity across the U.S. up to two weeks faster than the data published by the Centers for Disease Control and Prevention. It works by measuring the amoun…
12/18 Webinar: Nature Valley Case Study
Please join us for the Nature Valley “Where’s Yours Case Study” presentation on Thursday, December 18, 12pm- 1pm EST. An esteemed panel from General Mills, MRM Worldwide and Google will showcase the results from the digital campaign, YouTube …
We’ll give you one guess. Online.It shouldn’t be news for marketers that kids and teens are online but the frequency and duration with which they are may be surprising. eMarketer estimates that 82% of US teens 12-17 and 43.5% of kids ages 3-11 wil…