Google Data

Now it’s easier and more affordable to advertise your business on national television and reach new customers from within your AdWords account. Google TV Ads has partnered with SpotMixer to bring advertisers a new, free ad creation service. This means…

Since 2006, AdWords local business ads have been connecting your business with local customers. Today, we’re excited to announce some upcoming new features for local business ads, making it faster and easier for potential customers to find your busines…

Seminars for Success, our in-person trainings for AdWords, Analytics, and Website Optimizer, are continuing in 2009 with a few enhancements.First, each AdWords seminar will now devote a portion of time to address online advertising in a down economy. W…

On Saturday, January 10th, 2009 the AdWords system will be unavailable from approximately 10AM to 2PM PST, for maintenance. While you won’t be able to sign in to your accounts during this time, your campaigns will continue to run as usual.AdWords syste…

Welcome back! We hope you enjoyed the holidays. To start 2009 off right, we’d like to offer you two webinars: Shaping the Heart of Your Marketing Strategy: Valentine’s Day 2009 from the AdWords Retail team and Travel Shopping in Today’s Economy from th…

2008 is coming to a close, and we want to leave you with our favorite posts for 2008. The posts were chosen based on FrankRank, and represent the team’s favorites over the last year.Introducing Google Ad PlannerThere was a ton of interest in the tool, …

This week, we released version 7.0 of AdWords Editor for Windows and Mac. The new version includes the long-awaited first page bid estimates and keyword Quality Score, along with several updates to the Keyword Opportunities tool. Version 7.0 also provi…

Today, we’d like to highlight a campaign management tip from the AdWords Help Forum: Using keyword matching options with your negative keywords.You may already know that keyword matching options allow you to specify how the keyword should interact …

Seasoned AdWords users know that to have successful campaigns you need to do more than simply set them up and let them run. To get the most out of your campaigns, you should consider optimization, today’s (Ad)Word of the Day. According to the AdWo…

As many of you know, we’re constantly evaluating our AdWords program policies to keep them current and effective. This means making changes from time to time by either adding new policies, such as the endangered species policy, or updating existing pol…

Today, we’re announcing a new campaign-level option that allows you to extend the reach of your text and image ads to show your AdWords ads on the T-Mobile G1, the iPhone, and other mobile devices that have full (HTML) Internet browsers. This new opt…

Ads Quality is important for you, our advertisers, as it directly affects your ads’ position on the page and how much you pay for your ads.Over the past few months we’ve made some big changes to improve how we calculate Quality Score and how your Quali…

Last week, we posted about recent improvements we’ve made to the display ad builder. Now we’d like to share some best practices for using the tool. Hopefully these tips will help you get off to a running start with your new display campaigns:Custom…

You may not know it, but the busiest shopping day of the year, Black Friday, is shortly followed by the biggest online shopping day of the year, Cyber Monday. This year Cyber Monday falls on December 1st, and a little preparation can help you make the …

Today, we announced new improvements to the Google TV ads program targeting feature. With program targeting, you can reach more customers when your message is most relevant, which means you’re more likely to see better results.Simply enter a keyword re…